The disclosures make the case for creating what I’ve called “the erasable Internet.” Last year, after the stunning rise of Snapchat, an app that sends pictures and messages that disappear after the recipient receives them, I argued that we were witnessing the birth of a new attitude toward data online.
Snapchat showed that saving everything — the default assumption of digital communication since its birth — wasn’t the only way to navigate the digital world. “Erasing all the digital effluvia generated by our phones and computers can be just as popular a concept as saving it,” I argued — and if we moved toward that model, the Internet might be a more private, and less dangerous and damaging place.
The maker of ClassDojo, a popular behavioral tracking app used in schools across the United States, announced revisions on Tuesday in the way it retains student information.
Starting in January, the company intends to keep students’ behavioral records for only one school year.
“We are not a data company. So we have no need to keep any data beyond allowing it to be communicated between teachers, parents and students,” Sam Chaudhary, the co-founder of ClassDojo, wrote in an email to a reporter. “We think one year will give busy parents an opportunity to find time to review this information.”